Monday, September 10, 2007

iPhone - 1 Million Served

According to this New York Times post and this Apple Press Release, the number of iPhones sold has topped 1 million units.

This is remarkable, as the holiday season is still approaching. The iPod sold 1 million units after two years, making the 74 day/1 million mark for the iPhone pretty incredible. Also, with ostensibly very little marketing (mostly relying on hype from excited users), the iPhone is selling purely because of its innovation. The advertisements are simple - just examples of the functionality - and were not too heavily laden upon the public (at least in my experience). Granted the music used is really cool (and the "Hello?" advertisement tapping classic movies that premiered during the Oscars was super-hip), the iPhone's success isn't as reliant on marketing as one might think.

The pricing "fiasco" that occurred in the past week isn't as big a deal as most make it out to be - at least it won't be remembered in a few months. In fact, the market that it opens with the iPod Touch and the new Nano will probably make up for the angry customers (who were already so into Apple that they jumped the gun, bit the bullet, and spent $600).

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